Marketing Research with SAS Enterprise Guide provides a detailed explanation of the SASAr Enterprise Guide software. Using 236 screen shots and based on a step-by-step approach and real managerial situations, it guides the reader to an understanding of the use of statistical methods. It demonstrates ways of extracting information and collating it to provide reliable results, and how to use these results to solve day-to-day business and research problems.... 8 CL20 CL10 37 0.0169 .456 .438 2.05 18.2 5.1 7 CL29 CL9 40 0.0173 .438 . 418 2.23 19.9 4.9 6 CL17 CL13 40 0.0180 .420 .395 2.63 22.3 5.3 5 CL7 CL11 56 0.0189 .401 .367 3.29 26.0 5.0 4 CL14 CL6 51 0.0226 .379 .332 4.16 31.7 5.8 3anbsp;...
Title | : | Marketing Research with SAS Enterprise Guide |
Author | : | Professor Karine Charry, Professor Nathalie Demoulin, Professor Kristof Coussement |
Publisher | : | Gower Publishing, Ltd. - 2012-09-28 |
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